Word of Mouth

Hydroxyapatite vs Peroxide: The New Science of Safe Whitening

Hydroxyapatite vs Peroxide: The New Science of ...

Beth Booker

Peroxide has its place. Used occasionally and professionally, it delivers impressive results. But for daily whitening - the kind that keeps teeth bright, strong and healthy - hydroxyapatite is the...

Hydroxyapatite vs Peroxide: The New Science of ...

Beth Booker

Peroxide has its place. Used occasionally and professionally, it delivers impressive results. But for daily whitening - the kind that keeps teeth bright, strong and healthy - hydroxyapatite is the...

The Complete Guide to Whitening Toothpaste: What Works, What Doesn’t & What’s Safe

The Complete Guide to Whitening Toothpaste: Wha...

Beth Booker

For years, “whitening toothpaste” has been synonymous with harsh abrasives, aggressive foaming agents and short-term results at the expense of long-term oral health. But as consumers become more ingredient-aware -...

The Complete Guide to Whitening Toothpaste: Wha...

Beth Booker

For years, “whitening toothpaste” has been synonymous with harsh abrasives, aggressive foaming agents and short-term results at the expense of long-term oral health. But as consumers become more ingredient-aware -...

The Rise of Design-Led Oral Care: Why Beautiful Products Belong in the Bathroom as Much as Skincare

The Rise of Design-Led Oral Care: Why Beautiful...

Beth Booker

Design-led oral care marks a cultural shift: everyday essentials are finally receiving the thoughtful design they deserve. By merging aesthetics, sustainability, and efficacy, brands like Laro are redefining what it...

The Rise of Design-Led Oral Care: Why Beautiful...

Beth Booker

Design-led oral care marks a cultural shift: everyday essentials are finally receiving the thoughtful design they deserve. By merging aesthetics, sustainability, and efficacy, brands like Laro are redefining what it...

Laro Joins Buy Women Built: Championing Female-Founded Brands and a Fairer Future

Laro Joins Buy Women Built: Championing Female-...

Beth Booker

We’re proud to share that Laro has officially joined Buy Women Built, a powerful UK campaign mobilising consumers to support female-founded and women-built brands. As a premium, plastic-free oral care...

Laro Joins Buy Women Built: Championing Female-...

Beth Booker

We’re proud to share that Laro has officially joined Buy Women Built, a powerful UK campaign mobilising consumers to support female-founded and women-built brands. As a premium, plastic-free oral care...

Laro × ItsLiquid: Why Oral Care Is the Next Frontier of Conscious Design

Laro × ItsLiquid: Why Oral Care Is the Next Fro...

Beth Booker

We’re delighted to share that Laro has been featured today on ITSLIQUID, the global architecture, design and contemporary art platform with a community of more than 300,000 creators and tastemakers.

Laro × ItsLiquid: Why Oral Care Is the Next Fro...

Beth Booker

We’re delighted to share that Laro has been featured today on ITSLIQUID, the global architecture, design and contemporary art platform with a community of more than 300,000 creators and tastemakers.

Benzyl Alcohol: The Tiny-but-Mighty Ingredient People Mistakenly Worry About

Benzyl Alcohol: The Tiny-but-Mighty Ingredient ...

Beth Booker

Benzyl alcohol is not “that kind of alcohol.” It’s a safe, non-drying, non-intoxicating helper ingredient that keeps your mouth rinse protected without disrupting the delicate balance of your oral microbiome.

Benzyl Alcohol: The Tiny-but-Mighty Ingredient ...

Beth Booker

Benzyl alcohol is not “that kind of alcohol.” It’s a safe, non-drying, non-intoxicating helper ingredient that keeps your mouth rinse protected without disrupting the delicate balance of your oral microbiome.